EAITSM Inc. Year-on-Year Performance 2018
Duding 2018, we have launched a number of improvement initiatives, which have contributed to enhanced performance measures. Total membership, including individuals and companies, has increased by 6% over past year total, taking in consideration eliminated members that have not been reachable through their contacts in our records, which shows continual expansion of our community, in light of new membership services and facilities we keep introducing. Regarding visibility, we have created new social media channels few months ago, and these have extended our reach and visibility to professionals. Measured in terms of monthly website visits, blog visits, along with social media impressions, our visibility has increased by 9% over last year. In light of maintaining our media partnership strategy by selectively cooperating with professional events around the region, the total number of professional events this year has increased by 11% over last year, including our own organized events, as well as partner events. This also accounts for the new initiative of summer training boot camp as one of our professional events. This year we have also introduced Gift Cards as a new item in our bookstore, which increased total number of our publications by 10%. Regarding global extent, measured in terms of number of countries directly engaged with us, an increase of 14% has been achieved, aside from social media geographic reach. We also witnessed an increasing interest in our Arabic publications in terms of sales, and received new publishing proposals from Arabic authors. In addition, we have established contacts for new initiatives in this regard, which raised the overall index for these initiatives over last year by 7%. Level of professionals engagement has increased significantly by 49%, thanks to social media followership, participations on the newly created whatsapp group for members, and other engagement channels. And there has been 75% increase in level of corporate engagements over past year, including company membership, prospected memberships, and client companies using our services. Overall, we have achieved considerable progress over the elapsed year, and we look forward to adding even more the coming year and beyond with your continual support.